Going Green - Saving Your Business Time and Money

Not that long ago, the term "going green"to reduce personal stress and increase
conjured up thoughts of radical environmentalistsproductivity by giving them the option to work
going to extremes to save a forest in the namefrom home on one or more days a week. Being
of "The Movement." Today, however, "goingable to meet virtually wherever they are located
green" means so much more. As individualmeans they can still hold impromptu meetings or
awareness has grown regarding how behaviorrecurring ones with ease. Phone or web
affects greenhouse gas emissions or hurts localconferencing enables individuals to use their time
water supply; home recycling and home energymore efficiently - scheduling and keeping other
efficiency has grown from energy efficient lightappointments becomes easier. Additionally,
bulbs to entire energy efficiency hometelecommuting using phone and web conferencing
conversions.equates to cost savings on vehicle use -- less
As an extension of this personal environmentalwear and tear on vehicles. The result of using
impact awareness, businesses are giving seriousphone and web conferencing is that employees
thought to how they can "go green" whilestrengthen the work-life balance and, ultimately,
continuing to make their businesses more efficient.companies are able to hire and retain happier,
Beyond in-office recycling and re-using coffeemore productive workers.
cups, companies are searching for solutions thatEnvironmentally speaking, encouraging staff to use
provide the right combination of savings andphone and web conferencing has many benefits.
benefits for both employer and employee, whileAlready 12 million employees and another 16 million
enabling employers to give some intangibleself-employed people work at home at least one
benefits to employees during tight economicday a month [1]. Collectively, these home-based
times. One such solution is phone and webworkers now save the equivalent of 24% of Gulf
conferencing.oil imports and avoid producing 33 million metric
Phone and web conferencing by companies allowstons greenhouse gases a year [1]. Also, according
employees to hold virtual meetings from theirto a report released in April 2008 by the
own offices. It gives them instant access toAmerican Electronics Association, if every U.S.
co-workers, customers and clients without havingworker telecommuted 1.6 days per week, an
to travel, thereby eliminating the environmentalestimated 1.35 billion gallons of gasoline could be
impact while lowering company costs. When youconserved annually.
consider that a roundtrip flight from New York toThe positive results that phone and web
Los Angeles emits 2.46 metric tons of CO2 -- theconferencing contribute to the environment and
greenhouse gas that goes directly into the mostmake in an employee's life is something that any
sensitive portion of our atmosphere - you realizecompany can feel good about. What's more,
how much you can make a difference by simplyshareholders, clients, employees and investors, will
introducing phone and web conferencing into yourfeel confident supporting a company that employs
company culture. [1]such forward thinking, cost efficient and
Phone and web conferencing also allows individualseco-friendly policies.